Welcome To The Salah Store
About us
The Salah Store
The Salah Store focuses on elevating your salah experience with exclusively
designed apparel, tailored to suit the needs of the Indian Muslim.
Our designs account for the weather conditions, cultural requirements as well as
the latest trends of the Indian subcontinent, to provide products that define
convenience with a personal touch, for the Indian Muslim consumer.
The Salah Store makes high quality everyday wear comfortable and accessible for
Muslims across India.
Meet the founder
"Tasmiya Ansari"
The Salah Store is indeed a miraculous venture that our founder – Tasmiya
established with her dedication, sincerity and long hours of study and
research. However, this dream of a business couldn’t have been realized without the support and selfless hard work of her mother – Nusra, and her husband – Sohail. Despite
being family, they were indeed not obligated to help and invest physically,
emotionally, and financially in her idea; well but they did!
Our Vision
Linguistically, the word Salah (prayer) indicates invocation.Being the second pillar of Islam, Salah is much more than just a mere act. The
benefits of Salah indeed signify its obligation for Muslims across the world.
The Salah Store aims to build a trusted one-stop shopping destination for Indian
Muslims, when it comes to their salah requirements.
A business built on halal principles, run by a fellow sister in faith, associated
with reputed Indian manufacturers; all to ensure trust, quality, and a sense of
community for the consumer.
Our Mission
Considering the apathy that we’re witnessing in the world, it is indeed a challenge for our Muslim brothers and sisters to decide whom to shop from, for good quality products. Understanding the chain from source and being sure of not contributing to anything but halal ventures with clean intentions has recently become much more essential for people of our faith.The Salah Store intends to establish itself as a reliable and trustworthy clean business, while also inspiring our community to invest in more halal businesses that hold their quality up to the standard of luxury brands, so as to reduce the challenge of choosing between halal and comfort for the Muslim consumers.
Our Products
Our products are to be released in a series, that by the way all revolve around Salah or actions and emotions associated with Salah.
The Salah Store believes in presenting only the best products to you, and hence we stand by a NO RUSH approach. Our Team is given deadlines in quality and product management instead of deadlines in time.
At The Salah Store, we strongly believe that the era of fantasizing over imported goods in India, has now come to an end. With a realization and value of the resources our country has and the skills our people deliver, all our products had to be organically produced and manufactured by fellow Indians. Thus, with this policy, all the products sold by The Salah Store are Made in India from designing to your closet.
Hence, we can assure all our customers that each product that has passed through our manufacturing and shipping process, cannot disappoint.
Our Story
When she decided to build her own e-commerce brand, Tasmiya - the Founder and CEO of The Salah Store, had a clear vision to build a business that not only contributes in a positive way to the everyday lives of her fellow brothers and sisters in Islam, but also gradually become a source of empowering more and more Muslim women in India.
As a young, educated and skilled homemaker, Tasmiya extended her desire to build a halal business that could help her contribute to the community without compromising her home. What better way to do that than an e-commerce brand with an identity like no other?
Our Story
The Salah Store was a child of an idea, when she realized the Indian markets were flooded with imported goods, a lot of which were not even of decent quality. This left the consumers with very few to no options when shopping for products that are exclusively of use to the people that shared her faith. Once she decided to sell products that are of good quality, it was in no time that she discovered how valuable Made in India products are, in foreign countries.
That was when the journey of building a brand by Indian Muslims for Indian Muslims started.
Throughout her stay in the United States, she studied the quality, comfort, availability and elegance of various fabrics along with an extensive course on e-commerce businesses; after which The Salah Store idea became a one-year-old baby with a clearer than ever vision, an inspired mission and a well-informed investment.
Our Purpose
We believe in growing within our community. Besides our association with skilled Muslim women for production, we offer all products Made in India from scratch and have ties with reputed Indian manufacturers only. The Salah Store is a small business growing alongside our brothers and sisters in faith, One thread at a time.
Tasmiya Ansari
Our Manufacture
We believe in growing within our community. Besides our association with skilled Muslim women for production, we offer all products Made in India from scratch and have ties with reputed Indian manufacturers only.